THE EFFECT OF COVID-19 ON THE SOCIO-CULTURAL FIELD
Kata Kunci:
Social Media Culture, Public Education, Covid-19 PandemicAbstrak
This study uses a qualitative method by utilizing a virtual ethnographic approach that refers to the ethnographic research approach conducted in online settings about the internet and social media. The results show that social media culture in Indonesia can act as a teacher who can educate the public and stimulate in the latest research related to COVID-19; as education for public health services; directing people to their websites and landing pages for information on the latest and most trusted COVID-19; marketing innovative services such as health care social funding services; posts related to case information, photos, and results (with permission) relating to COVID-19 to educate the public; sharing reviews and testimonies of patients who recover as motivation and initial prevention efforts; and providing support among Indonesian citizens in the face of the COVID-19 pandemic.
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